Grant Langston: Celebrating fifteen years of Greatness at eHarmony

The 411: Through their love and commitment, and additionally fifteen years of time and energy, give Langston features starred an important character to make eHarmony the web matchmaking powerhouse truly today. 

Growing up in Hartselle, Alabama, Grant Langston never dreamed he would work at an online dating business, let-alone the most significant one in society, but sometimes wonder will come where and when you least anticipate it.

That success started inside late ’90s whenever Langston decided to get the opportunity on a then-startup known as eHarmony, making use of aim of focusing on marketing and advertising content for only half a year.

A lot more than ten years later, Langston is still at eHarmony and is also in the same way invested in improving the organization succeed while he was from day one.

The renaissance guy of eHarmony

Although Langston’s current name is actually Vice President of Brand advertising, he’s used a wide variety of roles in the organization thanks to the collective environment.

From authorship content, to working social media, to promoting new items, to beginning eHarmony’s web mag, to helping with support service, putting their all in to the work has actually usually come initially.

“It’s been an evolving character, but In my opinion at every change, the changes made feeling,” he said. “today personally i think like i am a part of each part of the company, and younger women that like older men‘s been ideal for myself.”

Having launched in 2000 with a medical approach to coordinating, eHarmony is recognized as among the many first web sites to alter some people’s assumptions that online dating is actually for hookups, but Langston is more small about his specific efforts, especially when it comes to their component in humanizing the brand.

“We constantly desire to take our tasks honestly — whatever you’re carrying out for the people — but we don’t desire to simply take ourselves too really,” the guy mentioned. “When I took more than creative brand name placement, one of the first things I wanted to-do ended up being lighten circumstances upwards. The message continues to be the exact same, because our very own values remain the same, but we just want to address it with a little wink and a grin.”

His infectious passion for life

Not merely is Langston excited about exactly what the guy does at eHarmony, but he is also passionate about their hobbies and family members life, including taking an artistic character to every thing he does, whether it is playing inside the Americana group (their brand new record is released March 23!), going to the playground together with girlfriend and young ones or starting a venture at work.

“i believe becoming an artist is an essential part of my task here at eHarmony,” the guy said. “If I need to write a tune and that I need solve a work problem and I have to deal with this or that, the innovative force that will get all of that done feels as though the exact same thing.”

And relating to Langston, every thing does indeed come down to balance.

“I’m conscious an existence that’s also unbalanced within one region isn’t really going to be a lot enjoyable,” he said. “i can not put that things on a shelf nonetheless be give. I’d like my personal kids to learn me personally and never some pale type of myself, so it is important for me to hold situations in play that i am passionate about.”

Precisely what the subsequent fifteen years hold

Being with eHarmony for more than ten years, Langston knows that which works and what doesn’t, and that’s why the group will continue undertaking what they do ideal — merely much better as daily, few days, month and year passes!

For this season, two huge projects tend to be:

Ph.D.s, psychologists or MFTs

But also for Langston, it’s more than just creating the funnest item or heading along with the most recent trend. It is more about the efficacy of this coordinating.

“what we should do within company is important. We’re placing individuals collectively … of course, if you are not carrying out that in a way that’s helping all of them, you are having a fairly bad result,” the guy stated. “We believe the easiest way to create news in addition to proper way to own a far better business is to help people more, together with simplest way we could help them is always to provide them with better suits.”

In my opinion Langston would trust me personally whenever I say i cannot hold off observe exactly what the then fifteen years hold.